{"id":71,"date":"2016-02-28T10:54:02","date_gmt":"2016-02-28T10:54:02","guid":{"rendered":"http:\/\/margaretajonsson.com\/?page_id=71"},"modified":"2024-03-16T13:28:10","modified_gmt":"2024-03-16T13:28:10","slug":"71-2","status":"publish","type":"page","link":"https:\/\/margaretajonsson.com\/","title":{"rendered":"All Work"},"content":{"rendered":"

[et_pb_section fb_built=”1″ _builder_version=”4.16″ background_color=”#ffffff” custom_padding=”0px||NaNpx|” custom_padding_tablet=”0px||NaNpx|” padding_mobile=”on” global_colors_info=”{}”][et_pb_row use_custom_gutter=”on” gutter_width=”2″ padding_mobile=”on” column_padding_mobile=”on” module_class=” et_pb_row_fullwidth” _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” width=”94%” width_tablet=”80%” width_last_edited=”on|desktop” max_width=”94%” max_width_tablet=”80%” max_width_last_edited=”on|desktop” custom_padding=”36px||0px|” custom_padding_tablet=”16px||0px|” animation_style=”fade” make_fullwidth=”on” global_colors_info=”{}” column_structure=”1_3,1_3,1_3″ width_phone=”80%” max_width_phone=”80%”][et_pb_column type=”1_3″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_toggle title=”BAMM \u2013 Branding” open_toggle_text_color=”#e02b20″ open_toggle_background_color=”#ffffff” closed_toggle_text_color=”#939393″ closed_toggle_background_color=”#ffffff” _builder_version=”4.16″ title_text_color=”#939393″ title_font=”Arial||||” body_font=”Arial||||” body_text_color=”#939393″ body_line_height=”1.5em” background_size=”initial” background_position=”top_left” background_repeat=”repeat” custom_padding=”0px|0px|0px|0px” border_width_all=”0px” use_border_color=”on” global_colors_info=”{}”]Brand identity for a London based consumer insight agency. Their specialism is in the use of photography and video to bring to life their findings in a more truthful way. My approach adopted a fundamental set of basic colours to help bring to life this core visual approach.[\/et_pb_toggle][et_pb_gallery gallery_ids=”27109,27113,27111,27631,27635,27141,27143,27001″ posts_number=”1″ show_pagination=”off” zoom_icon_color=”#ffffff” hover_overlay_color=”rgba(224,224,224,0)” hover_icon=”5||divi||400″ _builder_version=”4.16″ title_font=”Nunito||||” caption_text_color=”#000000″ border_style=”solid” global_colors_info=”{}”][\/et_pb_gallery][et_pb_toggle title=”Bottle Back \u2013 Logo and Stationery” open_toggle_text_color=”#e02b20″ open_toggle_background_color=”#ffffff” closed_toggle_text_color=”#939393″ closed_toggle_background_color=”#ffffff” _builder_version=”4.16″ title_text_color=”#939393″ body_text_color=”#939393″ body_line_height=”1.5em” background_size=”initial” background_position=”top_left” background_repeat=”repeat” custom_padding=”0px|0px|0px|0px” border_width_all=”0px” use_border_color=”on” global_colors_info=”{}”]Venture set up in the UK to encourage plastic bottle recycling in India. The client wanted a friendly yet corporate look to promote this vast industry. Bottle Back is what it says, if you bring your bottles back to set stations, participants will take part of a reward scheme. This is a way of residentials to make money from the vast tourism footprints. The logo reflects that of a happy environment where something
\ngood comes out of recycling.[\/et_pb_toggle][et_pb_gallery gallery_ids=”27055,27059,27063,27061,27065″ posts_number=”1″ show_pagination=”off” zoom_icon_color=”#ffffff” hover_overlay_color=”rgba(224,224,224,0)” hover_icon=”5||divi||400″ _builder_version=”4.16″ title_font=”Nunito||||” caption_text_color=”#000000″ global_colors_info=”{}”][\/et_pb_gallery][et_pb_toggle title=”The Guitar \u2013 Logo” open_toggle_text_color=”#e02b20″ open_toggle_background_color=”#ffffff” closed_toggle_text_color=”#939393″ closed_toggle_background_color=”#ffffff” _builder_version=”4.16″ title_text_color=”#939393″ body_text_color=”#939393″ body_font_size=”12px” body_line_height=”1.5em” background_size=”initial” background_position=”top_left” background_repeat=”repeat” custom_padding=”0px|0px|0px|0px” border_width_all=”0px” use_border_color=”on” global_colors_info=”{}”]A poster and logo for a musical show celebrating the history of the guitar.[\/et_pb_toggle][et_pb_gallery gallery_ids=”27045,27003″ posts_number=”1″ show_title_and_caption=”off” show_pagination=”off” zoom_icon_color=”#ffffff” hover_overlay_color=”rgba(186,186,186,0)” hover_icon=”5||divi||400″ _builder_version=”4.16″ global_colors_info=”{}”][\/et_pb_gallery][et_pb_toggle title=”Bodkins” open_toggle_text_color=”#e02b20″ open_toggle_background_color=”#ffffff” closed_toggle_text_color=”#939393″ closed_toggle_background_color=”#ffffff” _builder_version=”4.16″ title_text_color=”#939393″ body_text_color=”#939393″ body_font_size=”12px” body_line_height=”1.5em” background_size=”initial” background_position=”top_left” background_repeat=”repeat” custom_padding=”0px|0px|0px|0px” border_width_all=”0px” use_border_color=”on” global_colors_info=”{}”]Fermented food and juice start-up based in Farnham. Promotional juice posters and one \u2018guide-to-gut-health\u2019 poster.[\/et_pb_toggle][et_pb_gallery gallery_ids=”27977,27979,27981″ posts_number=”1″ show_title_and_caption=”off” show_pagination=”off” zoom_icon_color=”#ffffff” hover_overlay_color=”rgba(186,186,186,0)” hover_icon=”5||divi||400″ _builder_version=”4.16″ global_colors_info=”{}”][\/et_pb_gallery][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_toggle title=”Carnaby Laser Clinic” open_toggle_text_color=”#e02b20″ open_toggle_background_color=”#ffffff” closed_toggle_text_color=”#939393″ closed_toggle_background_color=”#ffffff” _builder_version=”4.24.2″ title_text_color=”#939393″ body_text_color=”#939393″ body_font_size=”12px” body_line_height=”1.5em” background_size=”initial” background_position=”top_left” background_repeat=”repeat” custom_padding=”0px|0px|0px|0px” hover_enabled=”0″ border_width_all=”0px” use_border_color=”on” global_colors_info=”{}” sticky_enabled=”0″]<\/p>\n

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Start-up beauty clinic providing laser and aesthetics treatments. Identity and applications.<\/span><\/p>\n

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[\/et_pb_toggle][et_pb_gallery gallery_ids=”27967,27957,27959,27965,27949,27953,27955,27963″ posts_number=”1″ show_pagination=”off” zoom_icon_color=”#ffffff” hover_overlay_color=”rgba(224,224,224,0)” hover_icon=”5||divi||400″ _builder_version=”4.16″ title_font=”Nunito||||” caption_text_color=”#000000″ global_colors_info=”{}”][\/et_pb_gallery][et_pb_toggle title=”Expresso \u2013 Branding” open_toggle_text_color=”#e02b20″ open_toggle_background_color=”#ffffff” closed_toggle_text_color=”#939393″ closed_toggle_background_color=”#ffffff” _builder_version=”4.16″ title_text_color=”#939393″ body_text_color=”#939393″ body_font_size=”12px” body_line_height=”1.5em” background_size=”initial” background_position=”top_left” background_repeat=”repeat” custom_padding=”0px|0px|0px|0px” border_width_all=”0px” use_border_color=”on” global_colors_info=”{}”]Telecom identity, part of Sudatel in Africa and the Middle East. The client wanted a modern look, yet one with an implicit connection to its African origins.[\/et_pb_toggle][et_pb_gallery gallery_ids=”27325,27311,27313,27319,27315,27317,27309″ posts_number=”1″ show_title_and_caption=”off” show_pagination=”off” zoom_icon_color=”#ffffff” hover_overlay_color=”rgba(255,255,255,0)” hover_icon=”5||divi||400″ _builder_version=”4.16″ global_colors_info=”{}”][\/et_pb_gallery][et_pb_toggle title=”Flags \u2013 Illustrations” open_toggle_text_color=”#e02b20″ open_toggle_background_color=”#ffffff” closed_toggle_text_color=”#939393″ closed_toggle_background_color=”#ffffff” _builder_version=”4.16″ title_text_color=”#939393″ body_text_color=”#939393″ body_font_size=”12px” body_line_height=”1.5em” background_size=”initial” background_position=”top_left” background_repeat=”repeat” custom_padding=”0px|0px|0px|0px” border_width_all=”0px” use_border_color=”on” global_colors_info=”{}”]<\/p>\n

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Flag illustrations for my ‘Chicks & Peas’ business project, selling baby clothing and other design led merchandise. Living in a diverse and multicultural society, and as a foreigner myself, I wanted celebrate our roots. The idea behind the illustrations is in using friendly, expressive, simple and meaningful designs to represent each country.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

[\/et_pb_toggle][et_pb_gallery gallery_ids=”27625,27541,27549,27535,27545,27639,27641,27547″ posts_number=”1″ show_title_and_caption=”off” show_pagination=”off” zoom_icon_color=”#ffffff” hover_overlay_color=”rgba(186,186,186,0)” hover_icon=”5||divi||400″ _builder_version=”4.16″ border_style=”solid” global_colors_info=”{}”][\/et_pb_gallery][et_pb_toggle title=”Harley Laser Specialists \u2013 Catalogue” open_toggle_text_color=”#e02b20″ open_toggle_background_color=”#ffffff” closed_toggle_text_color=”#939393″ closed_toggle_background_color=”#ffffff” _builder_version=”4.16″ title_text_color=”#939393″ body_text_color=”#939393″ body_font_size=”12px” body_line_height=”1.5em” background_size=”initial” background_position=”top_left” background_repeat=”repeat” custom_padding=”0px|0px|0px|0px” border_width_all=”0px” use_border_color=”on” global_colors_info=”{}”]A laser clinic specialising in a wide range of beauty treatments. They needed to have a catalogue designed, featuring all their treatments and products.[\/et_pb_toggle][et_pb_gallery gallery_ids=”27527,27495,27497,27499,27501,27505″ posts_number=”1″ show_title_and_caption=”off” show_pagination=”off” zoom_icon_color=”#ffffff” hover_overlay_color=”rgba(255,255,255,0)” hover_icon=”5||divi||400″ _builder_version=”4.16″ border_style=”solid” global_colors_info=”{}”][\/et_pb_gallery][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_toggle title=”A to Z \u2013 Illustrations” open_toggle_text_color=”#e02b20″ open_toggle_background_color=”#ffffff” closed_toggle_text_color=”#939393″ closed_toggle_background_color=”#ffffff” _builder_version=”4.16″ title_text_color=”#939393″ body_text_color=”#939393″ body_line_height=”1.5em” background_size=”initial” background_position=”top_left” background_repeat=”repeat” custom_padding=”0px|0px|0px|0px” border_width_all=”0px” use_border_color=”on” global_colors_info=”{}”]Design for my ‘Chicks & Peas’ business project, selling baby clothing and other merchandise. This example shows A to Z illustrations for a kids poster, with words describing “little personalities.”[\/et_pb_toggle][et_pb_gallery gallery_ids=”27479,27491,27521,27515,27513,27531″ posts_number=”1″ show_pagination=”off” zoom_icon_color=”#ffffff” hover_overlay_color=”rgba(224,224,224,0)” hover_icon=”5||divi||400″ _builder_version=”4.16″ title_font=”Nunito||||” caption_text_color=”#000000″ border_style=”solid” global_colors_info=”{}”][\/et_pb_gallery][et_pb_toggle title=”glo neo Bogota \u2013 NGP” open_toggle_text_color=”#e02b20″ open_toggle_background_color=”#ffffff” closed_toggle_text_color=”#939393″ closed_toggle_background_color=”#ffffff” _builder_version=”4.16″ title_text_color=”#939393″ body_text_color=”#939393″ body_font_size=”12px” body_line_height=”1.5em” background_size=”initial” background_position=”top_left” background_repeat=”repeat” custom_padding=”0px|0px|0px|0px” border_width_all=”0px” use_border_color=”on” global_colors_info=”{}”]New generation products for glo, releasing two flavour capsules for an intense experience.[\/et_pb_toggle][et_pb_gallery gallery_ids=”27901,27903,27905,27907,27909,27911,27913,27915″ posts_number=”1″ show_title_and_caption=”off” show_pagination=”off” zoom_icon_color=”#ffffff” hover_overlay_color=”rgba(255,255,255,0)” hover_icon=”5||divi||400″ _builder_version=”4.16″ border_style=”solid” global_colors_info=”{}”][\/et_pb_gallery][et_pb_toggle title=”Cabrini \u2013 Literature” open_toggle_text_color=”#e02b20″ open_toggle_background_color=”#ffffff” closed_toggle_text_color=”#939393″ closed_toggle_background_color=”#ffffff” _builder_version=”4.16″ title_text_color=”#939393″ body_text_color=”#939393″ body_font_size=”12px” body_line_height=”1.5em” background_size=”initial” background_position=”top_left” background_repeat=”repeat” custom_padding=”0px|0px|0px|0px” border_width_all=”0px” use_border_color=”on” global_colors_info=”{}”]CSS is a charity providing wide ranging services to children, young people, families and adults with learning disabilities. Through the use of close-up photography, it deals with sensitive matters, whilst also providing an empathic and emotional feel. The wide use of colour adds a fresh and modern tone of voice.[\/et_pb_toggle][et_pb_gallery gallery_ids=”27303,27289,27287,27291,27293,27295,27297,27165″ posts_number=”1″ show_pagination=”off” zoom_icon_color=”#ffffff” hover_overlay_color=”rgba(224,224,224,0)” hover_icon=”5||divi||400″ _builder_version=”4.16″ title_font=”Nunito||||” caption_text_color=”#000000″ global_colors_info=”{}”][\/et_pb_gallery][et_pb_toggle title=”Gig Junkie \u2013 Branding” open_toggle_text_color=”#e02b20″ open_toggle_background_color=”#ffffff” closed_toggle_text_color=”#939393″ closed_toggle_background_color=”#ffffff” _builder_version=”4.16″ title_text_color=”#939393″ title_font=”Arial||||” body_font=”Arial||||” body_text_color=”#939393″ body_line_height=”1.5em” background_size=”initial” background_position=”top_left” background_repeat=”repeat” custom_padding=”0px|0px|0px|0px” border_width_all=”0px” use_border_color=”on” global_colors_info=”{}”]Gig Junkie, a UK based ticket agency, asked for a brand to convey their dedication to fans, gigs and the promotion of live music. The solution was an eye catching brand. The logo reflects the energy of the music scene through the dynamic use of colours and type.[\/et_pb_toggle][et_pb_gallery gallery_ids=”27187,27149,27155,27159,27153″ posts_number=”1″ show_pagination=”off” zoom_icon_color=”#ffffff” hover_overlay_color=”rgba(224,224,224,0)” hover_icon=”5||divi||400″ _builder_version=”4.16″ title_font=”Nunito||||” title_line_height=”0px” caption_text_color=”#000000″ border_style=”solid” global_colors_info=”{}”][\/et_pb_gallery][\/et_pb_column][\/et_pb_row][et_pb_row use_custom_gutter=”on” gutter_width=”2″ padding_mobile=”on” column_padding_mobile=”on” module_class=” et_pb_row_fullwidth” _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” width=”94%” width_tablet=”80%” width_last_edited=”on|desktop” max_width=”94%” max_width_tablet=”80%” max_width_last_edited=”on|desktop” custom_padding=”22px|||” make_fullwidth=”on” global_colors_info=”{}” column_structure=”1_2,1_2″ width_phone=”80%” max_width_phone=”80%”][et_pb_column type=”1_2″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.16″ text_font=”Droid Sans||||” text_text_color=”#000000″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” custom_margin=”||0px|” custom_padding=”||0px|” border_style=”solid” global_colors_info=”{}”]Copyright \u00a9 2017 Margareta J\u00f6nsson Design[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"

Brand identity for a London based consumer insight agency. Their specialism is in the use of photography and video to bring to life their findings in a more truthful way. My approach adopted a fundamental set of basic colours to help bring to life this core visual approach.Venture set up in the UK to encourage plastic bottle recycling […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-71","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/margaretajonsson.com\/index.php\/wp-json\/wp\/v2\/pages\/71","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/margaretajonsson.com\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/margaretajonsson.com\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/margaretajonsson.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/margaretajonsson.com\/index.php\/wp-json\/wp\/v2\/comments?post=71"}],"version-history":[{"count":252,"href":"https:\/\/margaretajonsson.com\/index.php\/wp-json\/wp\/v2\/pages\/71\/revisions"}],"predecessor-version":[{"id":28397,"href":"https:\/\/margaretajonsson.com\/index.php\/wp-json\/wp\/v2\/pages\/71\/revisions\/28397"}],"wp:attachment":[{"href":"https:\/\/margaretajonsson.com\/index.php\/wp-json\/wp\/v2\/media?parent=71"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}